Imagine for a moment that you’re a business owner. You’ve built your business quite nicely since its inception, as the number of patrons visiting your business continues to grow, and your reputation for providing quality products and services is quite high. And indications are for those trends to continue.

So what does the smart business person do to help grow the business? Take some risks, of course! With loyal customers and a solid reputation to back you up, it’s likely time to shake things up a bit – expose your patrons to something new or different, and hope your ideas please your existing customer base while they also bring new faces into your business.

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